INTRO
Fintech redesigns fail when they chase awards and forget trust. Visitors decide in seconds whether you look careful. Use this checklist before hiring a rebuild.
Information architecture
One job per page: offer, product, pricing posture, docs, careers, contact. Stop burying compliance text in decorative carousels.
Map primary CTA per template — demo, apply, or talk to sales — and measure clicks.
Trust without fabrication
Show verifiable partners, clear fees language, and support paths. Do not invent returns, licenses, or “as seen in” logos.
Engineering can enforce component patterns that make reckless claim blocks harder to ship casually.
Performance gate
Mobile LCP budget, compressed media, deferred third parties. A slow fintech site reads as operational risk.
Pair with my trust-signals and LCP articles for deeper notes.
KEY TAKEAWAYS
“IA and CTA clarity first.”
- 02
No fabricated proof.
- 03
Speed is a trust signal.
CONCLUSION
Closing thought
Redesigning a fintech marketing site on Next.js? Share the current sitemap via Contact.
CONTINUE
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